Emirates Airlines is one of the fastest growing airlines with an ever increasing popularity especially with the advent of social media age. Emirates Airlines has positioned its brand as one of the state-of-the-art, luxurious and efficient airlines filled with all the contemporary facilities and amenities.
Emirates Airlines started operation on 25th October 1985 and since then, it has accumulated a fleet strength of 221 aircrafts, comprising the state-of-the-art Airbus 380, upgraded Boeing 777 – 300 ER, 777 – 200 LR and Airbus A 340-500. Emirates Airlines is increasing its flight destinations on a steady rate and has placed orders of new long range jets with Boeing and Airbus. Emirates Airlines caters to almost 164 destination across the world and this number is set to grow with each passing day.
Emirates Airlines has embarked on a heavy marketing and promotion-based strategy and is tying up with potential business partners and associating with plenty of events. Based on a quality promotional and marketing campaign and a promise to deliver high quality service, Emirates Airlines has diversified into related industries and sectors, including airport services, engineering, hospitality services, catering, and tour operations. The Dubai International Airport is the Airlines’ main hub and headquarter.
Emirates is currently not a member of any of the three global airline alliances – Oneworld, SkyTeam and Star Alliance. However, it has codeshare agreements with several airlines including Air New Zealand, Qatar Airways, Singapore Airlines, South African Airways, Thai Airways, Cathay Pacific, Qantas, and more. Emirate Airlines has an in-flight entertainment system which offers close to 600 to 1200 channels. Catering on Emirates flights is provided by Emirates Flight Catering which operates one of the largest airline catering facilities in the world.